Search Engine Optimization

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We know that SEO trick still have to use for our site (if you want your site be top 10 in search engine). We can use On-site SEO, or Off-site SEO, both of them should be maintained carefully.

This time trends (especially for somebody that have less time) is building an Autoblog. Autoblog means that this site will can generate post automatically without human touch. Lots of people succeed doing this stuffs, but lots of them were fail too. That is depend on what they do to make their site listed in the Search Engine top 10 result.

Lots of people think that created autoblog were easy, means that created and forget it, without using SEO tricks at all. That is a wrong ways!.

Some of them has do Off-site seo trick, by link building, or promote it via forum or other web, this is good, but its not enough. I believe that On-Site SEO still the best factor to boost our ranking in the SERP.

Very basic on-site SEO trick is Title, H1, bold, and italics the main keyword for every post. And i believe that you agreed with me also. Most of the autoblog plugin offer us only placing keyword on title, and H1 tricks, they miss about bolding, italizing, underline (etc) the keyword. But do not worry, we still can do this by SEOPressor plugin, best SEO Plugin for autoblog (see more details here : http://www.autoblogtheme.info/plugins/seo-pressor-seo-plugin-autoblog.html).

This plugin could make our post adapted the basic SEO terms, all we need is just put the keyword on every post, then, the plugin will turn any keyword that inside your post into bold, italics, etc.

Basic use of this plugin is give every post specified keyword, but personally, i do not recommend this way. If you do this, then your blog will not called as autoblog again (coz it still need your touch).

I prefer to use custom fields to do this. We can add “posts_rate_key” as the key of our custom fields, and fill the value with targetted keyword. If you use WP Robot, we will easily to add this customfield into our campaign, so all of works will 100% robotics.

All we need is just add custom field (in wp robot campaign) with :

Key : posts_rate_key

Value : SEO tricks

With this trick, any post that pulled by wp robot will have a great post with On-Site SEO optimized with 100% robotics.

If you want to read more tips about WP Robot stuffs, you can see this Autoblog Theme site at http://www.autoblogtheme.info

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Spamdexing is not just for amateurs. It is an entire business that can incorporate all kinds of less than ethical techniques. The search engines frown on most of these techniques but the temporary boost in your ratings before you are caught is apparently worth the profits that you make.

Mirror websites are simply sites that all have the same content but use a different URL. This is a technique that is being used less as the search engines are getting better at penalizing this type of duplication.

Another clever black hat SEO trick is URL redirection. No matter what you click on the user is taken to a site that they did not wish to go for. This can backfire as often all this does is make people really angry, unless what you have to offer them is truly captivating.

Yet another popular technique for fooling the search engines is called cloaking. Cloaking refers to any of several methods that are use to offer up a different page then will be seen by humans to the search-engine spiders. Yet another tricky technique is which is a form of code swapping. Once a page has reached a high ranking in Google the code in the URL is then changed so that the surfer is taken to a totally different page.

Other forms of spamdexing are Google bombing and Google washing. Google bombing is the practice of deliberately modifying HTML pages to increase the chance of their being placed close to the beginning of search engine results, or to influence the category to which the page is assigned in a misleading or dishonest manner. Googlewashing is used to change a person’s perception of a term. SEO experts sometimes take advantage of Google bombs and washes by linking to them so that ratings can be improved.

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What do you mean by online marketing? It can be any sort of promotion or marketing that you can do using Internet as a medium. There are various aspects of Internet marketing. As a matter of fact this is probably the best way to get your products noticed by the buyers from all over the world.

Suppose you have a small bakery that prepares some of the best cookies and chocolates that are immensely popular among the customers residing in the neighborhood. They all praise your products a lot. But the sale is still limited within a certain boundary only because you are lacking in the marketing part.

But if you can promote your products through a website almost everybody in the country as well as the world will get to see them as anyone can access your website and go through your products on the Internet.

Now this is a very true fact that though a website is an easy way to promote the websites but there are certain limitations as well. First of all there are more than thousands of websites that feature the same product that you sell. Now the chances are very less that your site will draw the attention of the potential buyers.

So in order to make your online marketing strategy successful you should seek some help of a seasoned SEO. The responsibility of a SEO is to optimize the web pages of your site in such a way that they get indexed in the first few result pages of a search engine. This is what you call search engine optimizations, which plays an important role in online promotion of products and services.

There are certain SEO tricks that can work wonders in getting you a huge amount of web traffic, which can be converted, into some potential buyers. The SEO will choose some effective keywords that describe the content of your website perfectly. Then they will place these keywords and key phrases in various positions like the title tags, Meta tags, side panel and the content of the website where the search engines will notice them and include them in their results.

The more properly the pages will be optimized the more will be the chances of your getting customers. This way the objective of successful promotion of products will be attained. Hence it is evident that the role of SEO is quite vital when it comes to marketing and promoting products online.

Black Hat search engine optimization is defined as techniques that are used to get higher search rankings in an unethical manner. These black hat SEO techniques usually include one or more of the following characteristics:

1. One who breaks search engine rules.

2. Unethically presents content in a different visual or non-visual way to search engine spiders and search engine users.

These black hat SEO practices will actually provide short-term gains in terms of rankings, but if you are discovered utilizing these spammy techniques on your Web site, you run the risk of being penalized by search engines. Black hat SEO basically is a short-sighted solution to a long-term problem, which is creating a Web site that provides both a great user experience and all that goes with that. A partial listing of black hat tactics is as below :

Keyword Stuffing : Repeating a keyword or words over and over again on a given web page. Google’s algorithms work very hard at trying to find pages that read like normal text not like a broken record. If they suspect you are just trying to “stuff” the content of your site with keywords, they will penalize you for it.

Cloaking : Is a technique where a webmaster will have two versions of a given web page, one version that it shows the search engine spiders, and one version that it shows the regular web surfer. This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page. When a user is identified as a search engine spider, a server-side script delivers a different version of the web page, one that contains content not present on the visible page. The purpose of cloaking is to deceive search engines so they display the page when it would not otherwise be displayed.

Invisible Text : Filling a web page with text that is having the same color as the background.

Doorway Page : A highly optimized web page whose purpose is to direct traffic to other pages using either a redirect method or merely by being full of links that direct you to other web pages.

Spam Page : It is a page that is full of ads by which a webmaster makes money of it if someone clicks on them.

Interlinking : Setting up multiple websites about a given topic and having them all link to each other in order to increase their relevance and subsequently their rankings in the search engines.

Selling PR : If you have a high PR website, you sell links from your site to another for cash. Helping their site rank higher in Google and in turn making your wallet heavier.

Buying Expired Domains : Buying expired websites that had some decent PageRank in order to try and keep the site’s inbound links.

Black Hat SEO tricks work temporarily. They end up getting sites higher search rankings until these sites get banned for using unethical practices. It’s just not worth the risk. Use efficient search engine optimization techniques to get your site ranked higher, and stay away from anything that even looks like Black Hat SEO.